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1. List several products or services subject to network effects. What factors do you believe helped each of these efforts achieve dominance?
2. Which firm do you suspect has stronger end0user network effects: Google’s online search tool or Microsoft’s Windows operating system? Why?
3. Network effects are often associated with technology, but tech isn’t a prerequisite for the existence of network effects. Name a product, service, or phenomenon that is not related to information technology that still dominates due to network effects.
4. Why is staying power particularly important to many technology products and services?
5. What is the difference between same-sided exchange benefits and cross-sided exchange benefits?
6. What is the difference between a one-sided market and a two-sided market?
7. Give examples of one-sided and two-sided markets.
8. Is market entry timing important for network effects markets? Explain and offer an example to back up your point.
9. How might a firm subsidize adoption? Give an example.
10. What makes for a “wise” crowd? When might a crowd not be so wise?
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